This Black Friday, let’s contribute to a more sustainable future!

Hello,

I was browsing the web yesterday, and it struck me that Black Friday deals are everywhere!

Many people take this opportunity to make big purchases, not necessarily falling into overconsumption, but to take advantage of great deals. For example, consumers may choose to replace a fridge or freezer that isn’t working well anymore! If that’s the case for you, have you considered what to do with your old appliance?

Instead of putting it out on the curb, here are some simple and eco-friendly solutions for disposing of it responsibly!

What will you do with your old appliance? How about recycling it responsibly?

Did you know that old refrigeration appliances contain gases and insulating foams that, when not properly treated, can cause serious environmental damage? Unfortunately, Unfortunately, it’s still all too common for these appliances to end up on the side of the road, without being safely and responsibly recovered. This practice contributes to the release of hundreds of thousands of tons of greenhouse gases (GHGs) every year… Yikes!

Adopting responsible recycling practices can recover more than 95% of your fridge’s materials, promoting a circular economy. Adequately recycling these old appliances can even become a source of personal pride!

One ton of GHGs is also equivalent to composting for 4 and a half years! It’s a lot, isn’t it? To put it another way, recycling is not just a good habit—it’s a gesture that yields long-term environmental benefits, while personally making a difference.😊

How Can You Recycle Your Appliances Simply and Responsibly?

There are many ways to recycle your refrigeration appliance. Here are a few ways to do the right thing:

• Home pick-up: Most retailers offer this service when purchasing a new appliance. It’s simple and hassle-free.
• Give it a second life through reuse: if your fridge is still in good condition, why not sell it or give it to someone in need? Reuse is an action that can truly make a difference in someone’s life!
• Drop it off at an official collection point: There are over 300 drop-off locations in Quebec where you can dispose of your appliance.
• Municipal Collection: Some municipalities offer home removal services. It’s worth checking to see if this service is available in your area.

By choosing one of these options, you are helping reduce the environmental impact of your old appliance while taking a step for our planet.

Test your knowledge for the chance to donate a fridge to the organization of your choice!

If you’d like to test your knowledge about recycling old appliances, participate in the “Have Your Fridge in the Right Place” contest! This is an opportunity to learn more about responsible actions you can take while discovering the impact each action can have on the environment. What’s more, by taking the quiz, you’ll have the chance to donate a second-hand fridge provided by Éconoplus, a partner of the GoReuse program, to an organization of your choice.

Are you ready to take on the challenge and test your recycling knowledge?*

*French only

Enter the contest

I am very proud to partner with GoRecycle, the only organization recognized by RECYC-QUÉBEC for the responsible recycling of refrigeration appliances in Quebec. As the holidays approach and deals and discounts go through the roof, making conscious choices for a more sustainable future remains more important than ever. I encourage you to think before you buy: it’s easy to get swept up in the waves of discounts, but let’s remember that a thoughtful purchase can make all the difference for the environment. Together, let’s act responsibly by promoting consumption practices that respect the planet and support an extended life cycle for our appliances. 😊

Bianca Gervais
Actress, host, producer and mom committed to building a greener world for the next generation.